A cleaner diet isn’t as hard as you think it is. Eating processed foods have become a staple because it is convenient and the food industry hires scientists to flavor these foods so they become something you crave! Sugars, salts and fats are strategically added to make your brain want more. These are put in food soley for the purpose of addiction. However, you absolutely CAN train your tastebuds and brain to not crave the certain foods you have such a hard time resisting! Just like anything else that is habitual, the first several days and sometimes weeks are tough but then you truly see and feel the difference good nutrition have on your brain and body. THAT becomes addicting!